07/27/2009
In-Text Advertising solutions provider Kontera secures $15.5 million
In-Text Advertising solutions provider Kontera has closed a $15.5 million round of financing. Sequoia Capital led the financing round, with participation from Tenaya Capital and Carmel Ventures.
“Kontera has opened up the vast, uncharted territory of the internet – the detailed content of web pages,” said Michael Moritz of Sequoia Capital. “Thanks to Kontera’s semantic analysis of the contents and meaning of a web page, users can now find information that previously lay buried and advertisements can be positioned with far greater precision.”
Kontera delivers relevant information and ads directly within web text and Web page contents. Reaching more than 100 million unique users per month, Kontera’s ad network features over 15,000 premium and niche publishers. Founded in 2003, Kontera has offices in San Francisco, New York, Los Angeles, Detroit, Chicago, Atlanta and Herzliya.
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17:53 Posted in Online Advertising | Permalink | Comments (0) | Trackbacks (0) | Email this | Tags: in-text advertising, kontera, michael moritz, sequoia, tenaya capital, carmel ventures
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