04/22/2009
ICQ has chosen innerActive’s mobile ad platform to offer free ad-supported premium content
IM service provider ICQ has chosen innerActive’s mobile advertising network to offer free ad-supported premium content such as video, games and applications to its users, through its PC client, mobile website and mobile portal.
Integrating innerActive’s content and their in-game advertising solution will enable ICQ to provide its 42 million users worldwide with quality rich media content for free on all media platforms, according to Ofer Oved, vice president of ICQ.
innerActive is a leading premium ad network for mobile rich media content. The Israeli start up has already partnered with the leading off deck portals like Boungiorno, Fox Mobile, Cellfish, and IMImobile.
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23:09 Posted in Mobile Advertising | Permalink | Comments (0) | Trackbacks (0) | Email this | Tags: icq, inneractive, ofer oved, mobile ad platform, free ad-supported, premium content
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